AMARILLO, TX - December 19, 2023 - After 47 years of unwavering commitment to project excellence in Federal programs, Los Alamos Technical Associates (LATA) proudly announces a transformative rebranding initiative. The company's new visual identity, featuring a distinctive logo and updated website design, symbolizes LATA's dedication to a sustainable future.
LATA's new logo prominently features a vibrant green circle, encapsulating the company's pledge to "our future" – a commitment to environmental stewardship and the restoration of our natural resources. The circle is also representative of the company’s nuclear programs in national security support. The refreshed brand not only reflects LATA's core values but also reinforces its continued focus on Safety, Service, and Relationships.
“LATA is committed to people and committed to the future. Our mission remains to make the world a better place by protecting people and our natural resources,” Robin Beard, CEO.
As part of this reinvigorated image, LATA is actively updating all corporate materials to ensure a cohesive and impactful presence across its network and marketing channels. The company is committed to maintaining clarity and relevance in its communication to clients, partners, and the public.
LATA remains steadfast in its primary business focus – the execution of projects in support of Federal programs. The company's mission is clear: to protect people and our natural resources by leveraging technical expertise to deliver innovative engineering and environmental solutions.
To explore the refreshed LATA brand and learn more about its ongoing projects and initiatives, please visit the company's updated website at www.lata.com.
For media inquiries, please contact:
Natalie Crown
806-381-3114